For Jorge Luis Chacin, the goal was to build a concept that could give meaning and cohesion to the entire project. We collaborated closely with the artist to define the foundation of the album, including its name, De amor, sueños y cantares, and developed a narrative that reflected a sense of warmth, spirituality, and emotional depth.

At TCC Agency, we led the creative direction by translating that vision into a visual world inspired by artists like René Magritte, blending surreal elements with a feel good and introspective tone. We directed the photoshoot and designed the album artwork based on this concept, ensuring every piece felt connected to the story. The result is a cohesive body of work that captures the essence of the album and elevates the artist’s narrative through a distinct visual language.